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Elixir Health - Wadebridge


When Debbie and Neil became the proud owners of Elixir Health in Wadebridge, Cornwall, they wanted a logo that conveyed their mission to 'Heal, Nourish and Inspire'.

Whilst they liked the feel of the shops original Ivy leaf logo, they wanted to make a change whilst keeping the greens that were synonymous with Elixir and that their customers recognised.

Jacquie designed a stylised 'Moringa' leaf - The Moringa Tree, often called the Miracle Tree is one of the most nutrient-rich plants in the world, and was the perfect symbol to represent everything Elixir stands for. Combining the leaf with the slate grey text in a rough and organic font in three different layouts, provided them with a consistent brand image that could be used across many different situations.

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